If you've pinned programs to your Taskbar at the bottom of your screen to create a shortcut, you don't have to click the icons to open them. Instead, use the keyboard shortcut Windows key + [Number key], with the number key corresponding to the position of the program on the Taskbar. For example, Windows key + 2 will open the second item on the Taskbar. 

This is especially useful if you're typing furiously and don't want to lift your fingers from the keyboard. It may feel more natural to reach for the Windows key.